OAKLAND RAIDERS

NFL Draft in Las Vegas to Draw a Million as Live Events Expand Reach


Tracie Rodburg remembers looking out at the masses attending the 2019 NFL Draft in Nashville. The NFL’s SVP for sponsor management, Rodburg stood alongside her counterparts from Caesars Entertainment, who were at the time preparing to host the 2020 draft. Nashville boasted over 600,000 attendees across three days, reporting over $132 million in direct spending—more […]

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